In what year was the first Diorshow product created and what kind of mascara did every girl have in the 2000s? Makeup artists, bloggers, and BeautyHack editors tell you why they love the most popular mascaras from Chanel, Lancôme, Maybelline, M. A. C and other brands.
Mascara Hypnôse, Lancôme
BeautyHack Editor-in-Chief Karina Andreeva:
“At Lancôme, every second product is legendary. Since its inception, Hypnôse has remained one of the leaders in the personal TOP of world-renowned makeup artists. Easy to apply, perfect color for every hair, durability - it's all about Hypnôse. Chemistry and no magic. The star admirer of this mascara is Natalya Rudova. Since Natasha is blonde with light eyes, she uses the shade of brown.”
Curling mascara High Impact Mascara, Clinique
Makeup artist Elena Krygina:
“This is a super mascara that was a discovery for me. Versatile, suitable for allergy sufferers, easy to rinse off, does not sting the eyes, does not leave dark circles, does not crumble, gives enough volume and color. Perfect for everyday make-up."
Mascara Volume Effet Faux Cils Shocking, Yves Saint Laurent
Makeup artist Andrey Shilkov:
“When people ask me what kind of mascara I could recommend, this one comes to mind one of the first. I have been using it for a long time, because it is she who gives the fantastic effect of false eyelashes and luxurious volume."
BeButterfly blog author, BeautyHack columnist Yulia Petkevich-Sochnova:
“Wonderfully curls lashes and separates them, creating the same false eyelash effect, after which it got its name. And there are also about six shades in the assortment - from standard black-brown-blue to interesting burgundy and plum”.
Mascara Le Volume de Chanel Mascara, Chanel
Makeup artist Ernest Muntaniol:
“Perfectly layering - when you need to renew your makeup after 6 hours, you don't have to wash off the mascara. If I want to slightly emphasize the lashes, I apply in one layer. When it is necessary to make them very expressive - in several. It delicately works with every type of eyelash - if it is long and liquid, it will not make three sticks sticking together from them, but will gently separate and give volume."
Makeup artist Andrey Shilkov:
“One of my last discoveries is fantastic mascara! To be honest, I have not used Chanel mascara for quite a long time, the brand somehow did not work out with this product. But Le Volume De Chanel immediately fell in love with - the brand has finally managed to create a perfect product."
Mascara Cabaret Premiere, Vivienne Sabo
BeautyHack Creative Director Ksenia Wagner:
“This mascara was advertised to me by the readers of my blog, and I once again state that I have miraculous subscribers. Well, isn't it magic, when mascara separates, lengthens, and gives volume, and most importantly - does all this all day without turning the blooming maiden into Pierrot?
The key here, I think, is the brush - either plastic or silicone - quite tough and not gaining too much. In general, I prefer such brushes to fleecy ones - they are easier to layer mascara with, nothing sticks to them, and they do not glue the eyelashes.
In the palette, besides black, there are purple, blue, green and brown shades. For that kind of money (300 rubles or even less) - krrr-r-asota !, as Ellochka the cannibal would say."
Makeup artist Alexandra Kirienko:
“I love mascara because it is very flexible. I buy 5-6 pieces at once. It lengthens the eyelashes and gives them volume."
Yulia Petkevich-Sochnova:
“Cabaret Premiere by Vivienne Sabo is a budget mascara that can surprise almost everyone. She will easily give odds to dozens of luxury mascaras: it gives the effect of false eyelashes in just a couple of movements. But you have to "pay" for this by the fact that it dries up rather quickly in a tube, so it will have to be changed more often - however, at such a cost, it is not so scary."
Mascara Lash Sensational, Maybelline
Star makeup artist Yuri Stolyarov:
“My favorite mascara with a silicone curved brush is suitable for all types of lashes. She perfectly separates and creates the feeling that you have a lot of eyelashes! Especially if you paint over from all sides - I told you how to do it correctly."
Makeup artist Alena Moiseeva:
“I love the plastic comb-shaped brushes - they stretch the product very thinly towards the edge of the lashes. It lays down in a thick layer at the base of the eyelashes, and only a little remains at the tips - without the effect of "spider legs".
Mascara Excessive Flash, Make Up For Ever
Andrey Shilkov:
“A very comfortable brushing brush that allows you to work on lashes of any length. It lengthens, separates, and gives volume, but at the same time the eyelashes look very natural - as if they are naturally yours. Great mascara for every day or you can "give drama" if layered several times."
Elena Krygina:
“It dries up instantly - you need to paint quickly. You will have to change this mascara once a month, because it will dry out and begin to crumble. This is the price for incredible volume and super elongation.
Interestingly, it is fiber. I have said more than once: I hate fiber mascara! Usually this is the type of product that I want us to burn at the stake and forget about it forever. Fiber mascara leaves terrible lint, looks creepy. BUT! For Excessive Lash, these villi are just microscopic, they gently envelop the eyelashes and create volume."
Mascara Voluminous Original Mascara, L'Oréal
Andrey Shilkov:
“This is a real must-have for professional makeup artists for many years. Classic volumizing mascara with a comfortable brush, makes incredible lashes and wears great - does not crumble by the end of the day, suitable for both shooting and everyday life. I love it when there are a lot of eyelashes and at the same time they are voluminous - Voluminous Original Mascara gives just such an effect."
Mascara Diorshow, Dior
Beauty blogger Moore Soboleva:
“One of the most recognizable mascaras in the world was invented in 2002 - and launched a boom in voluminous fluffy eyelashes to heaven. Dior's current creative director for makeup, Peter Philips, says there was no mascara brush this big on the market before Diorshow. Dior came up with this brush after Pat McGrath applied mascara to the models with a toothbrush at one of the John Galliano shows - and the effect was so good that the brand immediately got down to work. The bold idea paid off: after the release, the mascara was swept from the store shelves, a waiting list was put up on it - in general, all the signs of a make-up cult appeared. Now the classic Diorshow has many subtypes - in particular, Diorshow Iconic Overcurl, perhaps the best curling mascara on the market, and Diorshow New Look with a thin separating brush. The latest novelty is the voluminous Diorshow Pump'n'Volume in a high-tech bottle that allows you to easily dispense the amount of mascara and the desired effect."
Ultrablack mascara Smokey Eye Mascara, Bobbi Brown
Elena Krygina:
“Very cool mascara, it has exactly the same brush as Clinique - simple, classic. The mascara is bright, coal-black, and it is also easy to "sculpt" eyelashes with it - you can style them as you like."
Mascara Great Lash Blackest Black, Maybelline New York
Elena Krygina:
“I love this mascara very much, I usually buy it in America - there are many variations. It is "none" - universal, I can do anything with it. If you are not a makeup artist and are looking for mascara for every day, you probably will not understand this tool. And a professional works longer with eyelashes, it is important for him that the mascara does not dry out instantly and does not leave lumps. At some point, the product begins to harden, and then you can line up the eyelashes - it's like a styling product with a rich shade. If you get used to it, it will be difficult to get off!"
Makeup artist Yuri Stolyarov:
“Mascara is a legend, loved by many makeup artists - you will definitely see it at fashion shows. What's the secret? It's just mascara. Often we need just such an effect - natural eyelashes, well colored, without excess volume and lengthening. For such purposes, there is nothing better than this classic remedy. By the way, you can buy different brushes and experiment with this mascara."
Mascara Volume Million Lashes Feline, L'Oreal Paris
Elena Krygina:
“Of the products that are widely represented and that are easy to find in any store, I would single out this mascara. She's just great - classic, comfortable, rich black."
Mascara Eyelash Waterproof Mascara, Ludanmei
Elena Krygina:
“This is Chinese mascara - it was they who developed the technology for rinsing with tubes. We are accustomed to the fact that Korean cosmetics are good, while Chinese ones are associated with low-quality products. But in fact, there are many wonderful products in China, and Ludanmei is a prime example. The mascara is very light, not super bright and can be removed with water. When I test some remedies for a long time and want my eyes to rest, I switch to her. By the way, it is sold in my online store."
Mascara In Extreme Dimension Waterproof Mascara, M. A. C
Yulia Petkevich-Sochnova:
“I was looking for the perfect super-stable mascara for several years - everyone made thick sticks out of my eyelashes and did not give them a beautiful curve at all. I think I'm not the only one who faced such a problem, so I hasten to share my find - In Extreme Dimension Waterproof from M. A. C. A nice case with a turquoise pattern of the brand's logo hides a solid All-in-One mascara - lengthening, curling, volume, and also water resistance."
Mascara Burberry Cat Lashes Mascara
Yulia Petkevich-Sochnova:
“Burberry Cat Lashes mascara won me over with every aspect of its characteristics, from design to shades. The effect is the most versatile, while expressive - lengthening, volume from the very roots and twisting. With her you can go to the feast and to the world! That is, the mascara is perfect for both daytime and bright evening makeup. Shades deserve special attention - if everything is clear with black Jet black 01, then the other two are very interesting. Dark Chestnut brown 2 is a great alternative to black, looks a little softer, while still perfectly emphasizing the lashes. And Midnight Blonde 03 was created specifically for blondes - this complex brown-gray-marsh shade is ideally combined with blonde hair, and the eyelashes on the face do not look vulgar, as is sometimes the case with blonde with black mascara."
Volume mascara So Intense, Sisley
Moore Soboleva:
“One of the best, in my opinion, mascara on the market. If you adjust to the brush (it looks like a miniature hairbrush with fine, short teeth), So Intense will do everything - paint over, comb, separate, add volume and length. The brand also promises that, with continued use, the product strengthens the lashes and makes them longer."
Effet Push Up Volume Glamor Waterproof, Bourjois
Moore Soboleva:
“French mass market masters were known for their voluminous carcasses back in the early 2000s. Effet Push Up Glamor (it exists in a classic and water-resistant, like ours, version) promises to make a fluffy fan out of the eyelashes and in general keeps the promise: the classic brush paints the eyelashes evenly, quickly and accurately, without any ten-minute dancing in front of the mirror."
False Lash Effect Waterproof, Max Factor Mascara
Moore Soboleva:
“Max Factor mascaras were, it seems, every second girl who graduated from school 15-20 years ago. False Lashes with its large silicone brush is good for those who love drama and volume on the eyelashes - the brush takes up a lot of mascara and lays down tightly (but without lumps). Eyelashes can stick together a little, but not so that spider legs are obtained - rather elegant bunches."
Mascara Upward Lash, Upwardblack, M. A. C
Makeup artist Irina Mitroshkina:
“I use this mascara for a beautiful curl and thick lash effect. A brush paints over every eyelash, and carnauba wax in the mascara envelops them with an elastic film - it is responsible for volume."
Mascara Giorgio Armani Eccentrico Mascara
Makeup artist Marina Roy:
“I exclude for myself mascaras that wash off like ink. Eccentrico Mascara is removable with foil, protects the eyes.
For blondes, I always recommend brown mascara. With light hair (and even more so with fair skin), the black color does not harmonize, it looks too catchy. My favorite mascara is Eccentrico Mascara, Armani. It has a silicone brush and a gel texture that is easy to lay up."
