Where in Moscow can Anne Semonin take care of and from what components are the brand's products created? BeautyHack talks about how the famous French brand was created and which Anne Semonin bestsellers you should try.
1. The Anne Semonin brand was founded in 1985 and bears the name of its creator - Frenchwoman Anne Semonin.
2. One of the first customers of the brand is Princess Grace Kelly of Monaco. And Ann herself was her personal beautician.
3. Before creating her own brand, Ann spent a long time studying oligoelements and essential oils. This mix is the basis of most Anne Semonin products to this day and promotes detoxification and rapid skin regeneration.
4. For 12 years the brand has been headed by Aline Marcadet, a graduate of the prestigious Ecole du Louvre and Sorbonne, art collector and renowned interior designer. It was Aline who came up with the idea of creating Anne Semonin spas all over the world. The brand is now represented in 250 boutiques and spa centers around the world.
In 2015, the Anne Semonin brand returned to Russia after three years of absence.
During this time, the cosmetics underwent a complete rebranding, updated the formulations and introduced new products to its arsenal, including for the body: detox and tonic oils (ideal for massage), a modeling serum with a complex of brown and red algae and hyaluronic acid (if used it twice a day, you can restore the skin firmness and elasticity), as well as a nourishing body cream with kelp extract and macadamia oil.
Seven salons operate in Russia with Anne Semonin products (in Moscow, Sochi, Yekaterinburg and Kaliningrad).
5. Anne Semonin products are not tested on animals.
6. One of the most famous procedures is lymphatic drainage facial massage. The technique was invented by Ann Semonin herself 30 years ago. Now every Anne Semonin salon treatment begins with such a massage.
7. Anne Semonin products can be mixed with each other to get the perfect recipe for your skin. That is, when you add a couple of drops of serum to a mask, tonic or cream, for example, you can get the perfect effect. To understand what kind of mix of products your skin type needs, go to Anne Semonin SPA or consult with a consultant at the brand's corner (available at TSUM, for example). You can also fill out a questionnaire on Anne Semonin's website and receive a personalized care plan within 48 hours.
8. Now the brand's regular customers are top model Karen Mulder, Christie Brinkley, Bruce Willis, Isabelle Adjani, Gwyneth Paltrow, Sharon Stone, Charlize Theron, George Clooney. Among Russian celebrities, the Anne Semonin brand is loved by Vika Gazinskaya, Yulia Snigir, Marina Kim, Ivan Nikolaev and Artem Korolev, Angelica Timanina, Ekaterina Vulichenko, Natalia Bardo, Ekaterina Vilkova, Aglaya Tarasova, Elena Letuchaya, Lyanka Gryu and Ekaterina Volkova.
9. One of the brand's most famous products is ice cubes for instant skin radiance (Natalya Rodina, cosmetologist at the Bely Sad Health and Beauty Center, advises) to take them with you on vacation). The cubes can be stored in the freezer and used for express recovery or as a makeup base. It contains plant components: tephrosia (stimulates the synthesis of beta-endorphin, improves complexion, relieves inflammation), primrose oil and azelaic acid - moisturize and even out tone. One of the ingredients in the product is sea spring water (also found in the brand's anti-aging serums). Water is obtained in Brittany from a natural reservoir 22 meters deep and contains manganese and silicon, which stimulate the production of endogenous lipids in the skin and improve water circulation in the skin, increasing the number of hemidesmosomes (dermo-epidermal bonds).
10. Anne Semonin is now an independent private cosmetics company, not owned by a major conglomerate. All funds are produced in limited quantities.
